Create an ENGAGE-ing Amazon Author Profile

This is a rough draft chapter from my upcoming book Dam the Amazon: How to Self-Publish Your Book and Generate Demand for Your Business Using the Largest Bookstore in the World which is available on Amazon and the full book available for premium subscribers (including this full chapter)

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Your most valuable asset as an author is often your Amazon Author Profile.

Sure, your own website is important, but without readers finding you and trusting you, they’ll rarely visit your personal website. Amazon’s large customer base and high traffic give it a major advantage in search engine optimization. If you search an author’s name, you’ll often find their Amazon profile listed near the top of the results.

This is why you need to make sure your Amazon Author Profile is up to date and engaging.

Here’s how to create an Amazon Author Profile that actively engages your readers:

• E - Entice Readers with a Compelling Bio

• N - Nurture Trust with High-Quality Images

• G - Guide Your Audience with Keywords

• A - Actively Engage Readers

• G - Grow Your Following with Calls to Action

• E - Encourage Reviews and Interaction

To edit your profile head to

https://author.amazon.com/