START HERE: Mini Book Revenue Machine
7 Parts of a Money Making Business
Every great business, movement, or category starts with one thing: an idea.
But turning that idea into something tangible, something that creates real change, is where most people stumble. That’s why this isn’t just a Substack; it’s your roadmap to becoming a Revenue Writer—someone who doesn’t just write for the sake of it but creates a Mini Book that drives revenue, authority, and impact.
Here, you’re not just writing a book—you’re creating a category, a space inside the mind of your customers for your solution.
I’ll show you how to build a revenue machine that uses your Mini Book as the engine to fuel your business. Whether you’re starting from scratch or scaling an established brand, this framework will meet you where you are.
You’ll create this revenue machine across 7 stages, or laps. With the 7 Laps Framework, I’ll guide you step-by-step through turning your idea into a Mini Book that powers your business and positions you as the go-to expert in your field.
Mini Book Publishing: Your Path to Revenue Writing
Mini Book Publishing is a reader-supported publication designed for authors, entrepreneurs, and thought leaders ready to build businesses around their ideas. To receive new posts and support my work, consider becoming a free or paid subscriber.
We’ve already published over 100 articles to help you on your journey. You can find them by clicking HERE or navigate to specific stages of the 7 Laps Framework below.
7 Laps of a Money-Making Business
Lap 1: Chassis (Niche)
The chassis is the foundation of your business and your Mini Book. Without this framework, the rest of your business falls apart. As a Revenue Writer, this step is where you define:
What problem do you solve?
Who is it for?
How does it guide your audience to a specific outcome?
Start here: Read “Simple Online Business Publication”
Lap 2: Engine (Mini Book)
Your Mini Book is the engine that drives your business. But writing doesn’t have to be overwhelming. As a Revenue Writer, your focus isn’t on crafting the longest book but the most impactful one—something that solves a clear problem and moves readers to action.
Need help writing? Check out the “Mini Book Manuscript Course” to draft your book in as little as 7 days.
Lap 3: Transmission (Marketing)
A book without an audience is just a journal. Marketing is the transmission that connects your engine (Mini Book) to your audience. As a Revenue Writer, this lap teaches you how to position, launch, and sustain momentum for your book.
Explore: The “Mini Book Marketing Series” for step-by-step guidance.
Lap 4: Tires (Products)
Your Mini Book isn’t just a book—it’s the key to unlocking multiple revenue streams. Revenue Writers know how to turn their book into an ecosystem of value: courses, coaching, memberships, and more.
Coming Soon: “Mini Book Money” series.
Lap 5: Body (Brand)
Your brand is what people think of you—and the outcomes you help them achieve. As a Revenue Writer, you’ll showcase your expertise through success stories, testimonials, and consistent branding across your books, products, and platforms.
Coming Soon: “Mini Book Brand Series.”
Lap 6: Dashboard (Metrics)
Metrics are your dashboard, helping you track what’s working and what isn’t. Revenue Writers use data to make smart decisions, focus on what drives results, and scale their efforts sustainably.
Coming Soon: “Mini Book Momentum” series.
Lap 7: Fuel (Community)
Community is the fuel that powers your Mini Book and business. Revenue Writers don’t just build audiences—they create movements. By engaging authentically and inspiring loyalty, they turn readers into superfans and collaborators.
Coming Soon: “Mini Book Movement.”
CTA: Start Your Revenue Writing Journey
Where are you on your journey? Start with the “Mini Book Manuscript Series.” Wherever you begin, the 7 Laps Framework will help you turn your ideas into something extraordinary.
Let’s get started—your Revenue Writing journey begins now.